KOMPAS.com -PT Savings Bank Negara Tbk facilitate 1,100 workers in Jakarta, Bogor, Depok, Tangerang, Bekasi (Jabodetabek) to go free to five locations on the island of Java and Sumatra. The cost of repatriation of the workers in the building were taken from the greater Jakarta fund company social responsibility or corporate social responsibility (CSR).

"It's only natural we give attention to considering they have contributed to a positive impact on the business of good credit sector BTN housing and construction," said the Director of the State Savings Bank (BTN), Iqbal Latanro, here on Friday (25/8/2011).

The Program is that building workers go fourth time done BTN. in this way, the wages received by workers remain intact up to the House respectively.

Iqbal said, during the time of financing in the field of housing related to 114 labor-intensive industrial sectors, one of which is supported by the workers of the building. The building workers and social workers who participated in the program go along with this comes from the environment near the offices of the Bank BTN and housing projects financed his credit by Bank BTN.

He added, go along with this year in contrast to return in 2010. The difference can be seen from the number increased to 1,100 pemudik than last year, which amounted to 1,000. In addition, the home town this year there is an additional new routes Jakarta, Purwokerto and Jakarta-Bandar Lampung, adding to the previous year's route Jakarta-Semarang, Jakarta-Solo and Jakarta-Yogyakarta.

"They are free of charge, simply shows the savings book or Postal Savings BTN eBatara BTN God as proof that they included Bank BTN," he said.

During the travel needs of food and drink to them have been prepared, including Idul fitri parcel in the area. He expects, the program forwards can be carried back to the number of more with better execution.

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19.Američki slogan za Salema cigarete, "Salem - Osjećaj Free", preveo za japansko tržište kao: "Kada pušenje Salem, osjetit ćete kako osvježiti da je vaš um čini se da je slobodna i prazna ."

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writing copy, or come with a brand name in international markets is a tricky business. I know - I am. It is important that a native speaker translated copy of any checks before being released to the public. Sometimes, though, even the biggest brands get it wrong. Here are the top 20 translation (t) errors I encounter:

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1 Pepsi is "alive with the Pepsi Generation" translated into Chinese became "Pepsi brings your ancestors back from the grave ".

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2.Američki T-shirt maker in Miami printed shirts for the Spanish market which promoted the Pope's visit. Instead of "I saw the Pope" (el Papa), shirts read "I saw the potato" (la Papa ).

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3.Big Mac originally sold in France under the name Gros OIP. In French, which translates as' big pimp'.

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4 Schweppes Tonic Water translated into Italian as "Schweppes toilet water." About Scchh * T!

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5.Coors slogan "Turn it loose", the Spanish became "suffer from diarrhea ."

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6 Cars seem to offer a blind spot for advertisers. My favorite is the Chevrolet Nova. In the UK, the new Opel. No problem there, but in New Spain is so popular. 'No va' means' not going'.

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7 GM: Originally sold in Belgium using the slogan, "The body of Fisher," which translates as "Still the Fisher ."

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7 GM: Originally sold in Belgium using the slogan, "The body of Fisher," which translates as "Still the Fisher ."

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8 Not to be outdone, Ford sold Ford Caliente in Mexico, while they learn "Caliente" is slang for "prostitute" and changed its name to S-22.

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9 Even as a big brand like Rolls Royce can pogriješiti.Rolls-Royce Silver Mist never sold well in Germany. Maybe because in German, mist means "human waste ."

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11 Sometimes you can still get it wrong even when words are not included. When Gerber started selling baby food in Africa, they used the same packaging as in the U.S., with a beautiful baby on the label. Later they learned that in Africa, companies routinely put pictures on the label what's inside, since most people can not read English.

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12.Američki Dairy Association's huge success with the campaign "Got Milk?" asks them to expand advertising to Mexico. It was soon brought to their attention the Spanish translation read "Are you lactating ?"

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13.Slogan for Frank Perdue chicken products "is a strong need to tender chicken" was translated into Spanish as "aroused the need for man to make chicken affectionate ."

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14 Cue toothpaste is sold in France, Colgate-Palmolive ... when they learn that Cue is also the name of a famous porn magazine.

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14 Cue toothpaste is sold in France, Colgate-Palmolive ... when they learn that Cue is also the name of a famous porn magazine.

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15 When Parker Pen market pen in Mexico, its ads were supposed to read: "It will not leak in your pocket and embarrass you." Unfortunately, the company thought that the word "embarazar" (to impregnate) meant to embarrass, so ads reads: "It will not leak in your pocket and make you pregnant ."

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17 When American Airlines wanted to advertise its new leather first class seats in the Mexican market, translating to "Fly In Leather" campaign literally. Unfortunately, "Vuela en Cuero" translates as "fly naked'.

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18. For some reason, puffs tissues is not clear in Germany. Then someone realized that Puff is German slang for "brothel'.

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Automobile publicity is an important marketing strategy that can sell the car, even before the model is released. Take for example the model due for release in 2012. All the customer has to do is type in a specific car brands and models, due for release next year and get results quickly.

Automobile publicity is an important marketing strategy that can sell the car, even before the model is released. Take for example the model due for release in 2012. All the customer has to do is type in a specific car brands and models, due for release next year and get results quickly.

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automotive advertising includes video and audio reklame.Vozila can even be seen in color. All the customer needs to do is click on the color below the vehicle and immediately paint the vehicle picture changes. Customers can just hang and say "aahhs" the wonder and obsession. Even before the vehicle is released, customers are already planning to make a purchase or at least inquire.

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automotive advertising includes video and audio reklame.Vozila can even be seen in color. All the customer needs to do is click on the color below the vehicle and immediately paint the vehicle picture changes. Customers can just hang and say "aahhs" the wonder and obsession. Even before the vehicle is released, customers are already planning to make a purchase or at least inquire.

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These same auto advertising online include options for the dealership oglašavanje.Oglašavanje sites usually have opportunities where brochures and information can be sent to a particular car needs to worry that they want. These same brochures and write-ups can be used as an auto advertising that customers can take home and hang more.

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television advertising is the most traditional form of advertising, such as a combination of audio and video advertising messages with unlimited varieties, unlike other methods of advertising such as newspapers, magazines, radio stations and websites. Based on the research report, people conducted by four and a half hours of watching television as the most fun. As a result, many times, television is regarded as the "king" of advertising media like it so much influence on people. It is also considered as the "king" of advertising costs (expensive ).

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Advantages of TV advertising:

Advantages of TV advertising:

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Although television advertising can not make an instant sale as a search engine advertising, it is strongly influenced by the customers and gradually persuades the target market.

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° TV helps in transmitting messages (commercials) with pictures, sound and action.
· Advertisements can be targeted by local people with independent stations and local cable network channels.
· The various segments of people like children, house wives, young people are targets of the organization through various channels (cartoon) at different times (the time in which many people watch television).
And They offer flexibility and selectivity of opportunities for customers to choose the product offered by many companies.
· Creative television advertisements can easily attract people and make them buy the products. This is very advantageous for small businesses.

disadvantages of television advertising:

° The costs involved in television advertising is very high as you need to be repeated several times and so it costs more to air commercials on television channels.
° Television commercials are short, so do not convey more about the product.
° TV commercials are sometimes ambiguous (messed up) because they do not show relevant information about the products.
· If television commercials are not creative then people show no interest to see them and do not buy products.
· Some time TV commercials will be in such a way that people do not believe, so do not buy the products.
· It is difficult to change TV advertising as opposed to print media advertisements.
· Development of television ad includes hiring screenwriters, actors, video editors, and advertising agencies. Therefore, it is a complicated procedure.

Television advertisements have both advantages and disadvantages. When rightly chosen the right present is based on the purpose of helping companies reach their target customers perfectly.

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When you are considering advertising your business you must understand that customers have seen millions of ads in my life. They have become skeptics and will not be fooled. Successful advertising will talk to their prospective customers with sincerity.

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When you are considering advertising your business you must understand that customers have seen millions of ads in my life. They have become skeptics and will not be fooled. Successful advertising will talk to their prospective customers with sincerity.

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you can catch your eye with a flashy image or a job too good to be true, loyalty to your job will not be part of this new client makeup. If you are looking to build a loyal customer base of honesty will put your company ahead of your competition in the long term and build a strong foundation.

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advertising methods that have worked successfully in the past that you will recognize our customers can identify with the

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Making the character , which identifies your company or brand. It works well for the franchise company. When I see a dog I think RCA television. When I see a red headed girl with pig tails, I think Wendy's.

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Making the character , which identifies your company or brand. It works well for the franchise company. When I see a dog I think RCA television. When I see a red headed girl with pig tails, I think Wendy's.

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Buzz Marketing known as word of mouth advertising is getting people to talk about your company or proizvoda.Moć internet is second to none when it came to getting people to talk about your company. This can be tricky. You should accompany him on a daily basis.

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Celebrity power getting a celebrity to endorse your product or service is expensive and for people who have big advertising budgets. At the local level, maybe you can find a local hero, a large local population identifies with will make your company udomaćen.Bek at a local college as an example.

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shocking viewers is an effective advertising technique. Taking viewers beyond their comfort zone will burn into your memory. This is a great way to increase awareness of the social problem. I still remember the commercial in a pan, eggs, and a statement: "This is your brain on drugs ".

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Let's look at some of the mystery out of practice.

One of the most important aspects of the wrong process is the difference between: marketing, advertising and sales:

marketing: the total collection of tools used to build your business. Marketing has one goal - to drive customers through the process of observing your business, buy from your business, enjoying the products or services your business is successful enough to tell your friends and family and come back for more, if applicable

Some of the tools of marketing are:

1 Advertising

2 Public Relations

3 Direct Mail

4 Personal selling

5 Internet

6 Print Promotions

7 Education

Advertising: Advertising can not sell their audience, it is a tool similar to the male ostrich tail, his job is to get you noticed for certain things you do well. Advertising promotes the distinguishing features, advantages and benefits of their bids for the broad market. The goal of advertising is to bring in valuable leads for the sales process to take place.

I sold Yellow Pages advertising entrepreneur who initially thought that Yellow Pages ads brought a lot of calls that had just been shopping around. They did not want to waste time with "Looky toilets ".

I sold Yellow Pages advertising entrepreneur who initially thought that Yellow Pages ads brought a lot of calls that had just been shopping around. They did not want to waste time with "Looky toilets ".

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I sold Yellow Pages advertising entrepreneur who initially thought that Yellow Pages ads brought a lot of calls that had just been shopping around. They did not want to waste time with "Looky toilets ".

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If someone has the time to get a phone call or send e-mail regarding your product or service, why treat them with contempt? These people are looking for real answers to their problems. More importantly, each of them knows about 250 other people personally. Every opportunity to make a connection or sale should be treated as equally important.

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Sale: Once advertising has attracted a potential buyer, the sale process takes. This is done by or for sale or use of the purchase of materials (eg, store, display, video demonstration, etc.). Sales should come into play after the prospect has been established that the right of the product or service.

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mystery and confusion begins when a business owner must decide what tools to use in the process of acquiring customers. To whom would you advertise? Where do you advertise and why? How to advertise? What kind of return should I expect on my advertising program? When can I use other tools of marketing to bolster my advertising program? What we should be the ratio between advertising and sales?

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to whom you should advertise? Let's be very clear about this one. You should never put one dollar on advertising until you know who you will eventually sell your product or service. You should not even be in business if you have no idea who you want to do business s.

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marketing is used to identify your ideal market. Of course, you May not get 100% of their ideal market, but if you know who will probably benefit from what you have to sell or service, you can get more of them.

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For example, if you're a chiropractor in the big city, your ideal market might be a couple in their late 40's to early 60's that're health conscious and active. They are looking to stay in shape and are open to CAM (complimentary and alternative medicine.). May they have an unfavorable view of the current healthcare system and want to take a proactive approach to maintaining health. Thus, for example, after identifying the ideal market to identify 15,000 of them in their regional market. So, now you have 15,000 likely prospects to on a regular basis.

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where to advertise and why? If you would like to find a 34-year-old Buddhist from Cambodia, where should you look for one? Question May seem a little silly, but you know it would not start going to all mosque in the area.

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where to advertise and why? If you would like to find a 34-year-old Buddhist from Cambodia, where should you look for one? Question May seem a little silly, but you know it would not start going to all mosque in the area.

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must, of course, choose your ads target program based on how you intend to prospects likely to see your message. If a local health club in your area has the demographics of the membership of over 3,000 45-65 years of age, you might want to advertise in their monthly newsletter. If they do not have a newsletter, you May want a sponsor for them.

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Remember the "best place to go fishing where the fish are biting." Take time to know about your target audience and their purchasing habits.

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How do I advertise? Imagine that your very expensive Mercedes break down and the mechanic says that your fuel pump. He should change it so that the blow torch and cut through the hood, crack open the engine block, and then replace the fuel pump. Once he did, he would weld all the pieces back together and get your vehicle back to you.

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will give you the right man to go to work on your vehicle? Of course you would. Once you determine what you do, you must be careful about how to make a decision.

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goal now is to figure out the best way to reach all or most of these 15 000 ideal look.

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Will be compared results from repeated exposure to the newsletter health club where they will have a captive audience and no competition?

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There is no reason not to use both Yellow Pages and on the newsletter health club if they pull their weight economically. The goal of advertising is to gain valuable leads for the sales process to take place.

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What should I expect to return on my advertising program? My answer to my clients to this question is usually a shocker, the answer is a big fat zero (0). As a business owner to spend so much money on advertising and expect no money in return?

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This is based on confusion between the marketing, advertising and sales. Advertising is the value of the marketing mix in lead generation. When properly used, as such, measuring its effectiveness is in how leads are generated.

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This is why it is so important to distinguish between various marketing tools. If our chiropractor had 20 leads come every day from their ad campaigns, and the reception had a poor conversion ratio, I bet you would not blame your ad is not pulling in more customers.

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Gauge your response when quantifying the results of advertising. Measure the number of leads coming and adjust ad copy to test for better results.

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When you can use other tools of marketing to bolster my advertising program? Advertising must not be used alone. Keep in mind that the average adult has to deal with more than 2700 messages a day from all media types.

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When you can use other tools of marketing to bolster my advertising program? Advertising must not be used alone. Keep in mind that the average adult has to deal with more than 2700 messages a day from all media types.

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marketing should be viewed as a combined effort of the minds and hearts of your target market. You should use at least five of the seven tools of marketing every week. Depending on the age of your business and a business plan and budget should be 10 to 15% of your annual income is estimated to marketing. If you just open the door for the past five years, crank it up to 20%. There's a reason why Pepsi and Coca-Cola to spend more than 400 million every year to satisfy their shareholders bottom line.

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What we should be the ratio between advertising and sales? Think about the relationship between advertising and sales as one free. If your advertising generates a large number of bids, to adapt their sales strategies to convert at least 30% of their bids during the recording of all leads to a systematic follow-up.

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Note that at any given time, 3% of your market is willing to commit to your product or uslugu.Cilj is first converted 3% of its water. Then work on sale for those who are on the fence. Whether through personal selling, direct marketing, point of purchase or sale, your relationship will be determined by several factors, offer, product or service and the urgent need for perspective and, of course, price.

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Do not get too anal about omjerima.Najvažnija thing to remember is that marketing is an inexact science. You'll need to keep testing and trying to get better results in the market changes.

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Set the value of new customer value and lifespan of their clients. Once you do, make sure that your marketing efforts bring enough new business to cover the cost of getting new clients and their sales efforts to cover the costs of keeping you in business.

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Tweak the numbers and follow up consistently. If your marketing budget estimated $ 37,500 a year, and your estimated income is $ 250,000 then you have a standard starting point.

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potencijal za razvoj inovativnih i jedinstvenih oglašavanja, koji privlačenje potencijalnih klijenata u gotovo neograničene osobito kroz moćno sredstvo za elektroničke pošte. Kako je Internet je rastao u veličini i popularnosti, iznos novca troši na online oglašavanje povećao, kao i željom da razviju različite troškovno učinkovite metode oglašavanja koja je obećavala visokim prinosima za mala ulaganja. Ovo je mjesto gdje e-marketing uklapa u ukupnu sliku. Ovaj veliki obujam, visok potencijal za povratak na vrlo nisku cijenu, postoje neke rizike s njim, kao što su spam i crne liste.

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There are so many things that can be involved in internet marketing such as social networks, on-line newspapers, affiliate marketing, online marketing, e-mail marketing, internet advertising, etc. E-commerce and Internet marketing have become popular with each passing day as more and more people have gotten access to the Internet, and they use it.

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There are so many things that can be involved in internet marketing such as social networks, on-line newspapers, affiliate marketing, online marketing, e-mail marketing, internet advertising, etc. E-commerce and Internet marketing have become popular with each passing day as more and more people have gotten access to the Internet, and they use it.

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Internet marketing schemes have been around since the invention and the creation of a global network. As sites are developed in an online business to increase revenue for a traditional brick and mortar business, it is important to the popularity of Internet marketing has become a dominant force in the industry, and e-mail marketing is a critical component for successful online marketing portfolio.

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E-mail marketing tool in your overall online and offline marketing portfolio. E-mail marketing allows you to distribute information about your company's products or services to thousands of recipients with a click of the mouse key. To be fair, if you want to be successful and the anti-spam campaign, it will take a little planning, design and organization for the provision of e-mail marketing campaigns are optimized to achieve success. E-mail marketing is, of course, the limited size of the advertising budget, but it is one of the most cost effective way of advertising you will find.

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Internet advertising is a paid form of communication about the organization, its products and services have been identified and are usually paid by the sponsor. Internet marketing and online advertising are designed to replicate the existing advertising, which is designed for traditional shops that included print media advertising, and multimedia Advertising, including television and radio. In connection with the expansion of the Internet and realize the potential impact on the customer base and sales revenue, online advertising was born.

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